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CHI Enviro American Smoothing Treatment

How to Get the Most Out of the CHI Enviro American Smoothing Treatment


Manufacturer's Site

Negative Reviews for the American Smoothing Treatment


After I originally reported on the CHI Enviro American Smoothing Treatment, I was excited to hear from my readers about their experiences. I literally performed dozens in my salon with great success. The reviews started to come in, mostly good, but a few not so good and some rather negative. People were reporting that the treatment didn't work, or their hair felt gummy, greasy, and disgusting. I was honestly dumb founded, not to mention sad for all these people that had the treatment done and hated it. How could they hate it? My clients were in love. A recent class with CHI educator, Alissa Crespo gave me the answers.

The process of applying the CHI Enviro American Smoothing treatment isn't rocket science. It's pretty basic and straight forward, honestly, but sometimes the simplest set of directions can be deceiving. While simple, the application process is very specific and failing to understand how to apply the product, cure and process the hair could lead to negative results. In order to make sure that you love your American Smoothing Treatment, it's important to choose a stylist that knows how to apply the product properly.


How to Choose the Right Stylist for Your Smoothing Treatment



  • Ask your stylist if she's attended a class on the treatment process. If she hasn't, you may want to consider another stylist. Classes are available, but not required to use the system. If your stylist is "winging it", your hair may pay the price.

  • Your stylist should ask you a series of questions about your hair before preforming the treatment. She should know your chemical service history and you should be very honest about any previous services that have been done on your hair. Previous treatments or chemical services will not likely result in not getting the smoothing treatment done, but could alter the product formulation chosen for your hair.

  • Your stylist will cure the product into your hair with a CHI Made in America 4-Button flat iron. This is very specific and important that she uses the proper flat iron. An original CHI flat iron will not work properly, nor will a flat iron made by another company. This specific flat iron and the ceramic plates it's made with are the only flat iron approved for use with the smoothing system.

  • Ask for referrals. If your stylist is confident about using the system, she should be able to provide referrals or pictures of previous results.


What to Do If You Hate the Results


If you do end up in a pickle and for any reason hate the results of the CHI Enviro American Smoothing Treatment, don't panic. Luckily the results are temporary and, with repeated washing, it will eventually go away. I would highly recommend visiting your stylist if you experience negative results to ask her advice and discover what went wrong.

Some people complained about the smell of the product and the shampoo. Like any fragrance, some people will like it and some will hate it. I had one client that wasn't fond of the smell, and a few emails from people that complained about the smell. You shouldn't experience a strong smell after shampooing the product 24 hours after application of the treatment. If you do, it is my educated guess that the curing may not have been performed properly.


Client Reviews


My clients have been raving about the CHI Enviro American Smoothing Treatment, and I thought I'd share some of their comments here:

After riding the motorcycle, standing in the 90+ degree heat and humidity, sitting by the river, and more bike riding, my hair still had NO FRIZZ! My natural curl came out, but not in the normal bad way; it actually looked really cute. - Terri

I am loving my hair. I was out all weekend in the heat and NO frizz! - Kimberly

After blow drying my hair is so much less frizzy and definitely takes less time and fewer sections to straighten. The best part is that sometimes my head starts to sweat while flat ironing, and I used to have to take a break so the sweat wouldn't cause it to frizz up. Now even if my head starts to sweat, my hair stays nice and flat. My hair feels really nice and I LOVE the Enviro Smoothing Serum. - Brooke


Manufacturer's Site

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