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Kendra Aarhus

Official Word from Farouk Systems: How to Spot a Fake CHI Flat Iron

By September 10, 2010

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Last week I talked about Farouk Systems (makers of the CHI flat iron) and their lawsuit with Target Corporation for improperly selling counterfeit CHI Ceramic Hairstyling Irons.

After reading the press release I wondered (and so did many of you) exactly how one could tell if they got the "real deal" or were sold a knock off. I scoured the internet and found several articles that give a tips and photos on spotting a fake. Most every article notes that if your CHI is authentic, the logo, plug, and power switch will give you tell-tale signs that your CHI is real or if it's simply mascaraing as the real thing.

I wanted to go directly to the source and find out what the powers that be at CHI and Farouk Systems had to say about the real vs. fake identification. Elizabeth Yong, Public Relations Manager for Farouk Systems, was quick to respond with this advice for consumers, "The only way for a consumer to be sure she is getting a genuine CHI product is to purchase it from an authorized retailer such as a salon or chain salon such as Ulta or JcPenney. If a consumer buys the iron off the internet (which is not authorized) the warranty is voided as well."

If you're looking for a true CHI flat iron with the warranty in place, the only way to know that you're getting the real deal is to purchase your iron in person. Otherwise, it appears that you could be playing Russian Roulette with your follicles.

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September 11, 2010 at 8:04 am
(1) Glenn guerriero says:

With the news of Farouk Systems announcement that lawsuits have been filed against Wal-Mart, Costco and most recently Target for the sale of counterfeit CHI irons. I would like to share an article that I wrote back in June:

Why, after a licensed hairstylist prescribes a product would a person walk right past the salons display case and purchase that same product from a drug store and/or super market? Would you leave your Doctors office and fill your prescription in a salon?

Many questions arise on how that professional product makes it into the drug store and/or super market. Did they fall off a truck? Go out the back door of the manufacturer, distributor or salon? Are they bootleg? Are they stored properly? How old are they? On the other hand most products found in a salon are knowingly shipped directly from the manufacturer and/or a distributor, keeping the professional link intact.

On our prescription pad we highly recommend before getting a big service like hair extensions, hair straightening, etc, you do your research. After completing the proper training many manufacturers will reward the stylist with a Certificate of Completion. For example Brooklyn Attitude’s MaryAnn is the only stylist in the (518) area code that is Certified in the Cinderella Hair Extensions and Glenn is an Educator and Certified in the CHI Transformation System a scientific approach that transforms hair from Frizzy, Curly, Wavy to Silky Controlled Straighter Hair.

So next time your prescribed a product by your stylist fill it in the salon and leave the melons and bananas to the produce manager and the drugs to your Pharmacist.

September 11, 2010 at 8:58 am
(2) womenshair says:


Thank you so much for sharing your thoughts! Excellent piece.

May 27, 2012 at 6:13 am
(3) Gypethype says:

Who and where to order this summer on holiday, portion your information.

July 12, 2013 at 10:39 pm
(4) Kay says:

Yes, this is all well and good. Point taken and many lessons learned. My only argument is that after working at a salon and knowing what was paid for a Chi flat iron and hair dryers, etc and then seeing what the ridiculous markup the salon prices them for retail sale, I completely understand why people are looking elsewhere to afford the products.

February 24, 2014 at 9:05 am
(5) laserprinterchecks com reviews says:

Thanks for sharing such a nice opinion, post is nice, thats why i have
read it fully

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